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PARTNER MESSAGE
Build a Holiday Creator Affiliate Program in 90 Days
Holiday planning is already in full gear, and the pressure is on for ecommerce brands to generate demand.
Creator affiliate marketing can help by connecting more of your marketing spend to measurable performance. But creators are already locking in their holiday content calendars 90 days out, and brands who wait too long lose the runway they need to build momentum before the holidays.
The 90-Day Holiday Sprint is a practical guide from Levanta that breaks down building a creator affiliate program with checkpoints at Day 30, Day 60, and Day 90, so your program is live and capturing holiday demand instead of scrambling to catch up.
Inside, you’ll find how to:
Establish the right products and commission structure
Recruit and activate creator partners
Use early results to optimize the program
Scale proven partnerships during the holidays
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| Africa’s daily intelligence on business, policy and power—what changed, what it means and what to watch next. | ||
| OPENING SIGNAL | ||
| NIGERIA’S PORTS SHED A 12-YEAR U.S. SECURITY PENALTY |
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The United States lifted security restrictions known as Conditions of Entry on vessels arriving from Nigeria after more than a decade. The U.S. Coast Guard imposed the measures in June 2014 due to ineffective anti-terrorism measures in Nigerian ports.
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| READ THE FULL STORY → |
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BUSINESS · NAMIBIA
Equinor joins Chevron in Namibia’s Orange Basin
Equinor will buy 17.4% of Chevron-operated PEL 90, its first entry into a new upstream country since 2017. A drill-ready prospect is due for testing in 2026. For Namibia, the new partner spreads exploration risk and adds another major’s technical balance sheet, but the deal still needs regulatory approval and no purchase price was disclosed.
POLICY · KENYA
A $115 million condition complicates the EABL sale
Kenya’s competition regulator is seeking a reserve of up to KSh15 billion before clearing Diageo’s $2.3 billion sale of its 65% EABL stake to Asahi. The reserve would cover possible liabilities and third-party claims; Diageo disputes the condition. The unresolved demand raises the cost and timing risk around one of Africa’s largest consumer-goods transactions.
POWER · ZAMBIA
Hichilema wins continuity; investors now want growth
President Hakainde Hichilema won a second term with roughly 60% of valid votes. His first term delivered debt restructuring and IMF-backed stability, but power shortages and living costs remain. The next test is whether Zambia can turn reform credibility into copper production, jobs and a new IMF programme without loosening fiscal discipline.
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PARTNER MESSAGE
Little Known RMD Strategy Allowed by the IRS
For investors with $1M+ in retirement accounts, the tax code allows specific strategies that can reduce your tax exposure once RMDs begin—but only if used before then.
The window is open for anyone within ten years of 73. A fiduciary advisor can review which may apply, at no cost.
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GLOBAL MARKETS
A softer dollar meets $90 oil
The dollar index slipped to 99.55 near multi-month lows as U.S. Treasury yields eased before the Federal Reserve’s minutes. That can reduce imported-cost and debt-service pressure for African companies and governments with dollar liabilities. But Brent above $91 pulls the other way. Oil exporters such as Nigeria and Angola gain revenue, while fuel-importing economies face higher bills and renewed inflation risk. For finance teams, the useful signal is the combination: a weaker dollar can soften the shock, but it does not cancel a prolonged oil rally.
THE AFRICA ANGLE: Importers should stress-test oil and the dollar together, not celebrate either move in isolation.
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PARTNER MESSAGE
Real-World Ads, Simple to Run
With AdQuick, executing Out Of Home campaigns is as easy as running digital ads. Plan, deploy, and measure your real-world advertising effortlessly — so your team can scale campaigns and maximize impact without the headaches.
EXECUTIVE TRIVIA HOW WELL DO YOU KNOW AFRICAN BUSINESS? One quick question on African business, economics, policy or corporate history. Choose an answer below and see immediately if you are right. |
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