Business Brief
By Business Insider Africa
One brand shipped 30+ landing pages last week. No developers.
A DTC brand briefed Viktor inside Slack: one landing page per Meta ad group, mapped to a different headline variant. He wrote the code, deployed each page to their subdomain, posted the URLs back in #marketing, and now monitors performance across the set.
Their content team uses him to draft email flows, generate creative variants, and audit Klaviyo segments every Friday. Their growth lead uses him to catch spend anomalies before the day starts.
20,000+ teams now have the same setup: one AI employee across every marketing tool. A teammate who ships work in Slack and Microsoft Teams.
From the Editor
Some of the biggest financial risks don't begin with a crisis. They begin with years of small problems that go unchecked.
South Africa's decision to freeze funding to Johannesburg shows how governments can step in when financial discipline breaks down. The city is showing signs of recovery, but rising debt and governance concerns continue to weigh on its finances.
It is a reminder that stronger revenues alone are not enough. How money is managed can matter just as much as how much is earned.
![]() | Victor Inusa, Newsletter Editor. |
β¨ Todayβs Must Read
Africaβs richest city loses state funding as South Africa cracks down on wasteful spending

South African President Cyril Ramaphosa. (Photo Credit: REUTERS)
The National Treasury has suspended July funding to 69 municipalities after years of warnings over poor financial management and rising wasteful spending.
Johannesburg is among those affected, despite recent signs of stronger finances, as it continues to face growing debts and governance challenges.
Treasury said funding will only resume if municipalities reduce irregular and wasteful spending by at least 25% before the end of September, enter payment agreements with creditors, and show that public funds are being used properly. Read moreβ¦

The Big 3

Kenya President William Ruto. (Photo Credit: REUTERS)
π°πͺ Ruto signs law allowing Kenyaβs central bank to provide emergency funding to troubled banks
The new law allows the Central Bank of Kenya to provide temporary emergency funding to banks it considers solvent and viable during periods of financial stress.
The assistance must be backed by acceptable collateral and is generally repayable within 12 months, while the reforms also expand the bankβs reserve management powers. Read moreβ¦
π³π¬ Nigeria says xenophobia killed its citizenβSouth African police tell a different story
South African police said the Nigerian man died after collapsing during an arrest linked to a drug operation, rejecting claims that the death was caused by xenophobic violence.
Nigeria had accused Tshwane Metro Police of using harsh interrogation methods and warned it could pursue regional and international measures over the case. Read moreβ¦
π³π¬ Nigeriaβs fuel price battle deepens as marketers hint petrol could drop below $0.60/litre
The government said current petrol prices no longer reflect lower global crude oil prices and asked marketers to pass on savings from cheaper supply costs.
Independent marketers said prices could fall below N800 per litre if acquisition costs continue to decline and direct purchases from the Dangote Refinery expand. Read moreβ¦
Quote Of The Day
The question isn't who is going to let me; it's who is going to stop me.
Listicles

(Photo Credit: Trainline)
The 10 most livable cities in the world
The Economist Intelligence Unit has released its annual global livability index ranking over 100 cities based on five key quality of life measures. Copenhagen held on to the top spot due to consistency across stability, healthcare, education, and infrastructure.
| S/N | City / Overall Score | Category Performance Ratings |
|---|---|---|
| 1 |
π©π° Copenhagen, Denmark
|
β’ Stability: 100
β’ Healthcare: 96
β’ Culture & Env: 95
β’ Education: 100
β’ Infrastructure: 100
|
| 2 |
π¦πΉ Vienna, Austria
|
β’ Stability: 95
β’ Healthcare: 100
β’ Culture & Env: 94
β’ Education: 100
β’ Infrastructure: 100
|
| 3 |
π¦πΊ Melbourne, Australia
|
β’ Stability: 95
β’ Healthcare: 100
β’ Culture & Env: 96
β’ Education: 100
β’ Infrastructure: 96
|
| 4 |
π¦πΊ Sydney, Australia
|
β’ Stability: 95
β’ Healthcare: 100
β’ Culture & Env: 94
β’ Education: 100
β’ Infrastructure: 96
|
| 5 |
π¨π Zurich, Switzerland
|
β’ Stability: 95
β’ Healthcare: 100
β’ Culture & Env: 94
β’ Education: 100
β’ Infrastructure: 96
|
| 6 |
π¨π Geneva, Switzerland
|
β’ Stability: 95
β’ Healthcare: 100
β’ Culture & Env: 92
β’ Education: 100
β’ Infrastructure: 96
|
| 7 |
π―π΅ Osaka, Japan
|
β’ Stability: 100
β’ Healthcare: 100
β’ Culture & Env: 87
β’ Education: 100
β’ Infrastructure: 96
|
| 8 |
π¦πΊ Adelaide, Australia
|
β’ Stability: 95
β’ Healthcare: 100
β’ Culture & Env: 91
β’ Education: 100
β’ Infrastructure: 96
|
| 9 |
π¨π¦ Vancouver, Canada
|
β’ Stability: 95
β’ Healthcare: 96
β’ Culture & Env: 97
β’ Education: 100
β’ Infrastructure: 93
|
| 10 |
π―π΅ Tokyo, Japan
|
β’ Stability: 100
β’ Healthcare: 100
β’ Culture & Env: 89
β’ Education: 100
β’ Infrastructure: 93
|
Source: The Economist Intelligence Unit
Geopolitics & Power
(Photo Credit: Russian Media)
π²π± Russia tightens grip on Mali as it trains over 20 airborne troops with Mi-8AMTSh helicopter amid U.S. push to return to the Sahel
Instructors linked to Moscow trained over 20 Malian airborne troops using a Russian-marked Mi-8AMTSh helicopter. Personnel from Russia's Africa Corps supported the exercise, replacing Wagner as Moscow's main security tool in the region.
This military expansion unfolds as Mali adds Chinese arms and the U.S. tries to negotiate a return to the Sahel through aerial surveillance. Read moreβ¦
Global Trends, African Impact

(Photo Credit: REUTERS)
πΏπΌ Zimbabwe begins blueberry exports to China as it targets a $400 million market
Zimbabwe has begun exporting fresh blueberries to China, leveraging zero-tariff access to enter a market that imports roughly $400 million annually. As Africaβs third-largest blueberry producer, Zimbabwe expects exports to hit 12,000 metric tonnes in 2026.
This strategic shift helps Zimbabwe diversify its agricultural exports and boost foreign currency earnings. Read moreβ¦
Executive Trivia
What does USB stand for?
Did You Know?

The "@" symbol existed for centuries as a standard commercial and accounting shortcut before email made it famous worldwide. Long before computer engineer Ray Tomlinson chose the character in 1971 to separate usernames from host computers, medieval scribes and Florentine merchants used the looping "a" symbol in handwritten ledgers.
In 1536 records, it was used as an abbreviation for "amphorae"βlarge clay jars used to measure volumes of wineβbefore evolving into the standard business shorthand meaning "at the rate of."
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